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Design Science Journal
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Design Thinking Affect on Design Quality, as Defined by Design Award Reception

Design Thinking Affect on Design Quality, as Defined by Design Award Reception

Year: 2009

Section: Design Processes

Editor: Norell Bergendahl, M.; Grimheden, M.; Leifer, L.; Skogstad, P.; Lindemann, U.

Author: Petersen, Soren Ingomar; Stevels, Ab

Section: Design Processes

Pages: 389-398

Abstract

Does a product's success rely on design quality and how does design quality correlate to the strength of a designers' concept-arguments? Possible correlation between designers' verbal arguments (CAPArg), Industrial Design Excellence Award (IDEA) reception and external performance metrics was examined to answer these questions. A Concept Impact-Model was constructed to capture the relationships between variables and using this model, the quality of the decision process behind the IDEA Award was examined for decision-quality, thereby determining reliability of the IDEA Jury as a link. Then, IDEA Award application forms were coded, using a CAPIDEA and the baseline was compared with CAPArg for concept argument interviews. Once a strong correlation was detected, professional designers then rated IDEA Award performers according to the Design Quality Criteria. This established a designer?s ability to recognize quality in four out of six criteria, supporting the validity of an objective juries ability to discern design quality. Characteristic aspects in a design argument can therefore act as a predictor of design award reception of external performance as measured by stock value and Web Citations.

Keywords: design-award, webcitations, stock-value, design-quality, concept-aspect-profile

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ds conferenceICED09: 17th International Conference on Engineering Design

The Design Society and the Stanford Center for Design Research cordially invite you to participate in the International Conference on Engineering Design, ICED'09. The venue will be Stanford University’s verdant campus in the heart of Silicon Valley, a short 35 miles south of San Francisco, California. Research papers and case studies are solicited on any topic related to design thinking, theory, and practice, with a premium placed on evidence-based research. Topics and Themes include: *...

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SIG Workshop - March 2013