Knowledge Base Repository
In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.
Guidelines for Finding Lead User Like Behavior for Latent Need Discovery
Hölttä-Otto, Katja; Raviselvam, Sujithra
Type:
Year:
2016
Editor:
Boks, Casper; Sigurjonsson, Johannes; Steinert, Martin; Vis, Carlijn; Wulvik, Andreas
Author:
Series:
NordDESIGN
Institution:
1: Aalto University, Finland; 2: Singapore University of Technology
Section:
Design Thinking
Page(s):
339-348
ISBN:
978-1-904670-80-3
Abstract:
Lead users, users that have a need before the general population and that may even have invented a way to solve the need or problem have been proven excellent sources for innovation. However, traditionally these lead users are the top of their field experts or extreme sportsmen and thus few in numbers and hard to find. In this paper we propose potentially useful dimensions for finding greater numbers of users that exhibit lead user like behavior. Three of these dimensions are experimentally tested. Results show that the tested dimensions of ability, age, and degree of development in deed help in finding people with lead user like ability to express latent needs, needs that are shared with but not originally found in regular users.
Keywords:
