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The Spread of Product Development Methodology: Exploring Drivers and Barriers in Swedish Industry

The Spread of Product Development Methodology: Exploring Drivers and Barriers in Swedish Industry

Year: 2014

Section: Design theory and practices

Editor: Miko Laakso, Kalevi Ekman

Author: Viktor Hiort Af Ornas (1), Anders Warell (2), Andreas Larsson (2), Damien Motte (2), Santosh Jagtap (2)

Series: NordDESIGN

Institution: 1: Chalmers University of Technology, Sweden; 2: Lund University, Sweden

Section: Design theory and practices

Pages: 540-549

ISBN: 978-1-904670-58-2

Abstract

The outcome of Design, Innovation and Product development research is often manifested as recommendations in the form of methods, but these do not always find their way into industrial application. This paper elaborates on drivers and barriers for the spread of product development methodology based on 41 interviews with managers, designers, developers and knowledge brokers. Results indicate a range of motives for adopting methods including e.g. coordination of different actors, generation of documentation, methods serving as tools for various design tasks etc. However; the value of tools must be seen in relation to local conditions and practices. The spread of methods occurs between and within organisations and may be actively supported while ideally “good tools spread themselves”. Participants call for methods to be scalable or malleable, guiding, informing and enabling without constraining or enforcing too rigid procedures.

Keywords: Product development methods, knowledge diffusion, design, innovation

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ds conferenceNordDesign 2014 at Aalto University Design Factory Espoo, Finland August 27th – 29th 2014

In the area of innovation, design and product development we quite often seem to know that something works in practice, but might lack understanding on the theoretical foundations. Many of the topical issues related to design, development, and innovation that seem to be regarded as “common knowledge” within the industry, are insufficiently founded from the theoretical perspective. On the other hand, results of academic research are often insufficiently disseminated to the industry. We are calling...

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Special Interest Group (SIG)NordDesign

Enhancing a Nordic approach to product development in industry, education and research...

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Keywords
SIG Workshop - March 2013