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ICED 11
Papers

Using Design Heuristics in Idea Generation: Does it Take Expertise to Benefit?

Using Design Heuristics in Idea Generation: Does it Take Expertise to Benefit?

Year: 2014

Section: Creativity

Editor: Erik Bohemia, Arthur Eger, Wouter Eggink, Ahmed Kovacevic, Brian Parkinson, Wessel Wits

Author: Markus Voss, Thorsten Sauer, Hulusi Bozkurt

Series: E&PDE

Institution: 1DHBW Baden-Wuerttemberg Cooperative State University Mannheim; 2DHBW Baden-Wuerttemberg Cooperative State University Ravensburg, Germany

Section: Creativity

Pages: 574-579

ISBN: 978-1-904670-56-8

Abstract

This paper presents a study that examines how well-known methods for idea generation can be advantageously combined. It investigates Method 6-3-5, a group technique for six developers who successively refine three initial ideas under tight time constraints (within five minutes per round). In the conducted experiments, this commonly used brainwriting technique was complemented with a set of design heuristics that should help the participants to abstract the problem and should guide them to potential solutions.
The study (with N = 88 participants in total) compares first and third year B.Eng. students in a Mechanical Engineering programme with young professionals holding more than one year working experience. For evaluating the solutions that the participants generated, metrics were employed that measured the variety and the quantity of the ideas. The paper also analyses if more experience permits engineers to overcome the ‘fixation’ to an initial design.

Keywords: Creativity, conceptual design, design heuristics, brainwriting techniques, design fixation

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ds conferenceE&PDE 2014 16th International conference on Engineering and Product Design

E&PDE 2014 16th International conference on Engineering and Product DesignThe 16th International Conference on Engineering and Product Design Education will be hosted by the Faculty of Engineering Technology of the University of Twente in Enschede, the Netherlands. The conference is organised in partnership with the Design Education Special Interest Group (DESIG) of the Design Society, and the Institution of Engineering Designers (IED). The conference brings together representatives from education, design practice, industry and government agencies that have an interest...

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Special Interest Group (SIG)Design Education

Design EducationTo bring together academics, designers, training professionals and others throughout the world who have an interest in design education at the tertiary level....

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Keywords
SIG Workshop - March 2013