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ICED 11
Papers

NATURALLY ORIGINAL: STIMULATING CREATIVE DESIGN THROUGH BIOLOGICAL ANALOGIES AND RANDOM IMAGES

NATURALLY ORIGINAL: STIMULATING CREATIVE DESIGN THROUGH BIOLOGICAL ANALOGIES AND RANDOM IMAGES

Year: 2014

Section: HUMAN BEHAVIOUR AND DESIGN

Editor: Marjanovic Dorian, Storga Mario, Pavkovic Neven, Bojcetic Nenad

Author: Ahmed-Kristensen S., Christensen B.T., Lenau T.

Series: DESIGN

Section: HUMAN BEHAVIOUR AND DESIGN

Pages: 427-436

Abstract

Numerous methods exist to support divergent thinking in creativity, Bioinspired design is one such method, where distant analogies are used to support the creative process. This paper focuses upon understanding the effects of using stimuli from biology as compared to other creative methods. The research is primarily interested in the benefit of using inspiration from biology for supporting engineering design, hence the effect of using biological analogies was investigated and rather than comparing this to no stimuli, random images were used as a control. Experiments were conducted with two industrial problems, and industrial participants. The experiment showed that it is possible to use distant analogies, i.e. biocards, to increase originality of the solutions. Although previous studies have shown this when compared to no method, this was also found to be true against another source of stimuli (the random images), this is an important finding to encourage research in bioinspired design.

Keywords: creativity, bioinspired design, analogies, design cognition

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ds endorsed conferenceDESIGN 2014 - 13th International Design Conference

DESIGN 2014 - 13th International Design ConferenceThe forthcoming DESIGN 2014 Conference will continue to be a great event founded on tradition and excellence. We live in a networked world communicating and exchanging ideas by emails, virtual meetings and social networks. Opportunity to meet colleagues face-to-face, to exchange and share new ideas in implausible discussions, to build a personal network in a direct contact is the invaluable opportunity of DESIGN conference. We invite high-quality submissions for DESIGN 2014 covering substantial,...

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Keywords
Design Science Journal