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Creative Processes in Groups – Relating Communication, Cognitive Processes and Solution Ideas

Creative Processes in Groups – Relating Communication, Cognitive Processes and Solution Ideas

Year: 2012

Section: Cognition I

Editor: Duffy, A.; Nagai, Y.; Taura, T.

Author: H. H. Farzaneh; M. K. Kaiser; U. Lindemann

Section: Cognition I

Pages: 13-22

Abstract

In technical product development group creativity sessions are performed to develop new and unobvious solution ideas. Different factors, e.g. creativity methods, influence the creative process and consequently the created solution ideas. The analysis of the communication within the group in addition to the evaluation of the solution ideas provides a deeper understanding of the impact of these influencing factors. In this work, we develop an approach to analyse the communication process in group creativity sessions. We relate communication elements to cognitive effects such as production blocking known from psychology research. This approach allows for the detailed analysis of the development of solution ideas – from their emergence to their documentation or rejection.

Keywords: creative process, solution search, communication

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ds conferenceICDC 2012: The 2nd International Conference on Design Creativity

ICDC 2012: The 2nd International Conference on Design CreativityDesign Creativity is an important and interesting topic of study in design. Since it involves the profound and essential nature of design, design creativity is expected to be a key in not only addressing the social problems that we are facing, but also producing an innate appreciation for beauty and happiness in our minds. In order to elucidate the nature of design creativity, the following issues are being studied: - Cognitive processes underlying design creativity - Computational models of design...

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