DESIGN RE-THINKING: FROM ITALIAN RENAISSANCE TO STRATEGIC DESIGN ARCHITECTURE
DS 70: Proceedings of DESIGN 2012, the 12th International Design Conference, Dubrovnik, Croatia
Year: 2012
Editor: Marjanovic Dorian, Storga Mario, Pavkovic Neven, Bojcetic Nenad
Author: Faroughi ,A.; Faroughi ,R.
Section: Sociotechnical issues in design
Page(s): 1967-1976
Abstract
In this work a new strategic design concept, which organizes and manages complexity and change, is presented. Along the lines of the Italian composer Giuseppe Verdi, the paper first analyzes the past in order to understand the original meaning of design.
Keywords: strategic design, renaissance, disegno, complexity, design theory, architecture