Knowledge Base Repository

In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.

Idea Generation in Collaborative Settings

Yilmaz, Seda; Christian, James, Daly, Shanna, Colleen, Seifert; Gonzalez, Richard


Type:
Year:
2011
Editor:
Kovacevic, Ahmed, Ion, William, McMahon, Chris, Buck, Lyndon and Hogarth, Peter
Author:
Series:
E&PDE
Section:
Creativity in Design Education
Page(s):
115-120
Abstract:
Creative strategies play a central role in design ideation; yet, few studies have empirically tested the success of ideation strategies in engineering design. In previous work, we extracted and further developed design strategies, called “design heuristics,” to support exploration of the space of potential designs. Once integrated into an engineer’s ideation process, they serve as cognitive "shortcuts" for generating multiple, diverse, and creative ideas. In this study, professional engineers from a manufacturing company applied the design heuristics to their current work as part of a small group innovation workshop. Using design heuristics not only allowed the team to generate new solutions to their existing problems, but also to discover and define new design opportunities. Additionally, the group spent a much longer time developing multiple designs for each heuristic than individuals have in past studies [1]. Our results suggest that the combination of heuristics and group interplay may enhance diverse idea generation.
Keywords:

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