Knowledge Base Repository

In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.

ECODESIGN STRATEGIES USING CLASSIFICATION OF ENVIRONMENTAL CHARACTERISTICS

Sakao, T.


Type:
Year:
2008
Editor:
Marjanovic D., Storga M., Pavkovic N., Bojcetic N.
Author:
Section:
Eco design
Page(s):
1351 - 1358
Abstract:
This paper proposes a framework for classification of environmental characteristics of offers, utilizing Kano Model and willingness to pay. The framework is connected to some design management, i.e. design itself and external-communication, strategies for companies which are also proposed in this paper. The integration of the classification and the strategies is applied to several typical environmental characteristics against Japanese markets. The results include that plant-based plastics in a chassis of a notebook-typed PC for businessmen over 50 years old cannot be recommended to be adopted within the development team. However, the company could also focus on the positive effect on its corporate branding.
Keywords:

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