Knowledge Base Repository

In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.

A systematic brainstorming ideation method for novice designers based on SECI theory

Kim, Taegyun; McKay, Alison; Thomas, Briony


Type:
Year:
2019
Editor:
Wartzack, Sandro; Schleich, Benjamin; Gon
Author:
Series:
ICED
Institution:
University of Leeds
Section:
Design creativity
DOI number:
ISSN:
2220-4342
Abstract:
Design ideation is a critical early step in any design process and especially challenging for novice designers. This paper introduces the "Systematic Brainstorming Ideation (SBI)" method that, as part of a wider design ideation process, improves the range and number of design concepts generated by novice designers. In this paper we give a brief introduction to the design ideation method to set a context for SBI and then introduce SBI in more detail. Evaluation experiments with 101 novice designers, based in UK and South Korea, are reported. Results indicate a 30% improvement in the number of design concepts generated.
Keywords:

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