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Design Ideation Through Humour Processes

Design Ideation Through Humour Processes

Year: 2016

Editor: Julie Linsey, Maria Yang, and Yukari Nagai

Author: Gillian Hatcher, William Ion, Ross Maclachlan, Andrew Wodehouse, Barbara Simpson and Marion Sheridan

ISBN: 978-1-904670-82-7

Abstract

We argue that the processes of creating successful comedy are comparable to the processes of designing an innovative product. Our research explores how constructs of humor may be applied to the early phase of engineering design, when divergent thinking is assumed to be most valuable. During a series of exploratory workshops, the principles and processes of creating improvised comedy presented an opportunity to reinvigorate the design process, and overcome some of the common barriers to effective group brainstorming. This paper discusses the link between improvised comedy and design creativity, and the early development of a new improvisation-based approach to design ideation.

Keywords: humor, design process, ideation, improvisation

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ds conference4th INTERNATIONAL CONFERENCE ON DESIGN CREATIVITY (ICDC), 2nd to 4th November, 2016 in Atlanta, Georgia, USA

NEW DEADLINE- Full paper submission: 22nd April, 2016 Design creativity is an important and interesting topic of study in design. Since it involves the profound and essential nature of design, design creativity is expected to be a key in not only addressing the social problems that we are facing, but also producing an innate appreciation for beauty and happiness in our minds. In order to elucidate the nature of design creativity, the following issues are being studied: cognitive processes underlying...

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Special Interest Group (SIG)Design Creativity

The objective of SIG - Design Creativity is to study creativity in design. We have not sufficiently clarified creativity, especially in the context of design, although it is a very interesting characteristic in the thinking process of humans. This research discusses creativity in design instead of trying to identify its standard characteristics. That is, it tries to answer the question “What is design?” from the viewpoint of creativity, for two perspectives. First, this SIG discusses the characteristics...

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Rigi 2016 Erlangen, Germany