MANAGING USER EXPERIENCE DESIGN: THE ROLE OF A "STORYKEEPER"

DS 84: Proceedings of the DESIGN 2016 14th International Design Conference

Year: 2016
Editor: Marjanovic Dorian, Storga Mario, Pavkovic Neven, Bojcetic Nenad, Skec Stanko
Author: Michailidou, I.; Lindemann, U.
Series: DESIGN
Section: HUMAN BEHAVIOUR AND DESIGN
Page(s): 1773-1782

Abstract

Particularities of user experience-UX highlight the need for effective management using special skills. A gatekeeper of experience should cope with quality requirements, user-centred methods and multidisciplinary teams, while influencing decision-making. Based on literature, experiences from an industrial project and a small empirical study, we identify the need for establishing the role of storykeeper and make a proposal for its description. A storykeeper┬┤s main task is ensuring successful UX design. Required is a unique combination of manager, requirements enginner and design thinker skills

Keywords: user experience, user experience management, design thinking

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