Knowledge Base Repository

In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.

New Design is Bigger and Harder - Design Mastery in a Changing World

Bailey, Mark; Aftab, Mersha; Duncan, Trevor


Type:
Year:
2014
Editor:
Erik Bohemia, Arthur Eger, Wouter Eggink, Ahmed Kovacevic, Brian Parkinson, Wessel Wits
Author:
Series:
E&PDE
Institution:
Northumbria University, Newcastle Upon Tyne, UK
Section:
Design Education in Practice
Page(s):
443-448
ISBN:
978-1-904670-56-8
Abstract:
Design-led, transformative innovation, with social or commercial value, is achieved through an increasingly complex and diverse spectrum of contexts requiring a broad range of specialist knowledge and skills. Delivering such innovation is rarely a solo-act. It is collaborative and multidisciplinary. Such innovation capitalises on scientific and technological discovery as well as business know-how and context-specific specialist knowledge all given meaning through design. At its best, it redefines the way we live, the way we create value and the way we craft our future selves. It relies on both individual growth and a willingness and ability to work with others to venture into the unknown. The traditional models of design mastery, however, focus on the development of advanced level individual knowledge and practice. This paper establishes principles for Post Graduate education in Design Innovation within the context of design’s changing and expanding role.
Keywords:

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