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HOW TO DETERMINE A COMPANY’S OPEN INNOVATION SITUATION?

HOW TO DETERMINE A COMPANY’S OPEN INNOVATION SITUATION?

Year: 2014

Section: DESIGN ORGANISATION AND MANAGEMENT

Editor: Marjanovic Dorian, Storga Mario, Pavkovic Neven, Bojcetic Nenad

Author: Guertler M.R., Holle M., Guber D., Lindemann U.

Series: DESIGN

Section: DESIGN ORGANISATION AND MANAGEMENT

Pages: 1541-1550

Abstract

This paper presents an initial pool of attributes for describing a company’s Open Innovation (OI) situation. Based on an explorative interview, study we identified an insufficient planning as one of the main reasons for insufficient results or even failures of OI-projects. Specific project goals, boundary conditions and resulting constraints are only rudimentarily considered so far. The presented attributes in this paper lay the basis for a systematic analysis of an OI-situation and efficient planning of an OI-project in terms of selection the right Oi-actors and OI-methods.

Keywords: open innovation, situative open innovation, methodical support, product development, situation

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DESIGN 2014 - 13th International Design ConferenceThe forthcoming DESIGN 2014 Conference will continue to be a great event founded on tradition and excellence. We live in a networked world communicating and exchanging ideas by emails, virtual meetings and social networks. Opportunity to meet colleagues face-to-face, to exchange and share new ideas in implausible discussions, to build a personal network in a direct contact is the invaluable opportunity of DESIGN conference. We invite high-quality submissions for DESIGN 2014 covering substantial,...

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