Knowledge Base Repository
In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.
SUPPORTING THE CHOICE OF DESIGN ALTERNATIVES UNDERLYING INCREMENTAL AND RADICAL INNOVATIONS
Borgianni ,Y.; Rotini, F.
Type:
Year:
2014
Editor:
Marjanovic Dorian, Storga Mario, Pavkovic Neven, Bojcetic Nenad
Author:
Series:
DESIGN
Section:
DESIGN ORGANISATION AND MANAGEMENT
Page(s):
1463-1472
Abstract:
Decision making during the initial design stages result particularly crucial because of the relevance of the Fuzzy Front End in light of achieving successful product development projects. The situation is even complicated by great uncertainty and lack of information. According to the above criticalities, the paper proposes a quantitative approach to support the preliminary selection of design alternatives. It evaluates the expected success probability of sustainable and feasible incrementally and radically innovative products by considering their basic drivers to engender customer value.
Keywords:
