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Improving eco-design projects through better understanding of the company characteristics and business context

Improving eco-design projects through better understanding of the company characteristics and business context

Year: 2013

Editor: Udo Lindemann, Srinivasan V, Yong Se Kim, Sang Won Lee, John Clarkson, Gaetano Cascini

Author: Buckingham, Molly (1); Dekoninck, Elies (1); McMahon, Chris (2)

Series: ICED

Institution: 1: University of Bath, United Kingdom; 2: University of Bristol, United Kingdon

Pages: 337-345

ISBN: 978-1-904670-46-9

ISSN: 2220-4334

Abstract

This paper examines the role of the supported pilot project in introducing and embedding eco-design practices. This is achieved through the documentation of a pilot project that failed to achieve a desired level of embedded change.

A comprehensive review of this project identifies the often overlooked impact the company's characteristics and business context, had on the project outcomes achieved. The level of impact observed within this review suggests that more successful outcomes would be have been achieved if the pilot project had been more closely aligned to the company's specific situation.

With this in mind the paper develops a Company Characterisation Process and identifies key company features that should be documented and addressed within eco-design pilot project briefs.

This research encourages a more customised approach to eco-design pilot projects with the aim of supporting environmental design change from within an organisation rather than imposing it externally.The goal is to help future eco-design pilot projects achieve more embedded outcomes that lead to lasting change within industry.

Keywords: Eco design, design management, design practice, knowledge-action gap

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ds conferenceICED13: 19th International Conference on Engineering Design

ICED13: 19th International Conference on Engineering DesignThe 19th International Conference on Engineering Deisgn (ICED13) will for the first time take place in Asia: ICED13 on 19-22 August 2013 at Sungkyunkwan University, Seoul, Korea The ICED13 motto is: "Design for Harmonies" - Harmony of Products and Services - Harmony of Old and New - Harmony of Culture and Technology - Harmony of East and West The conference chair is Prof. Yong Se Kim of the Creative Design Institute at Sungkyunkwan University. Important dates are: Call for Papers:...

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