Knowledge Base Repository
In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.
CUSTOMER ORIENTED CONCEPT DEVELOPMENT IN MECHATRONIC PRODUCT DESIGN
Punz, S.; Hehenberger, P.; Follmer, M.; Zeman, K.
Type:
Year:
2010
Editor:
Marjanovic D., Storga M., Pavkovic N., Bojcetic N.
Author:
Section:
DESIGN METHODS
Page(s):
927-936
Abstract:
Especially in early product design stages, customer orientation is mandatory for product success. A method aiming at this goal is the QFD approach, which, however, does not focus on conceptual design, at least not to the desired extent. Hence, a new approach, namely the House of Concepts (HoC) is introduced offering assistance in enhanced customer orientation particularly during conceptual design, and supporting systematic concept development on different levels of abstraction. Thus, the HoC approach contributes to position products exactly in the targeted market segments.
Keywords:
