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Knowledge Base Repository

In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.

Virtual Ethnography

Category:
The Design Exchange
Type:
Method
Synonyms:
online ethnography, webnography, ethnography of the internet
People:
1 User(s),   1 Collaborator(s)
Characteristic:

Research      Approach: Intrusive, Purpose: Explorative, Researcher location: Remote, Time perspective: Future, Type of data collected: Qualitative, Unit of analysis: Attitudes and Behavior, User role: Observed, User setting: Natural

Date:
March 8, 2015
Summary:
Virtual Ethnography is essentially an extension of Classic Ethnography where the researcher studies users on the internet. Virtual Ethnography is best used to explore the relations of virtually mediated interaction, such as social network interactions, but may also include computer-mediated...

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