Knowledge Base Repository

In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.

P&G's New Growth Factory


Category:
Type:
Date:
March 8, 2015
Overview:
Due to its sheer size, Procter & Gamble faces an especially steep growth challenge. Growth stalled in 2000. Internal analysis revealed that only 15% of innovation projects were meeting success targets. Proctor and Gamble need to improve it's innovation success...

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