Knowledge Base Repository
In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.
Unilever: Every Cuppa Counts
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Date:
March 8, 2015
Overview:
Two major tea brands, PT Tips and Lipton, are part of the company Unilever. The company wants to stick to its overall values of ensuring its brands are healthy, environmentally friends, and respectful of local producers. Unilever needed help in conveying their core values to their customers. How...
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