RESEARCH ON THE CONSTRUCTION OF THE “THREE FITS” (SMA) SUSTAINABLE FASHION DESIGN MODEL FOR SPORTSWEAR, APPAREL AND EQUIPMENT BASED ON THE WHOLE INDUSTRY CHAIN
DS 136: Proceedings of the Asia Design and Innovation Conference (ADIC) 2024
Year: 2024
Editor: Yong Se Kim; Yutaka Nomaguchi; Chun-Hsien Chen; Xiangyang Xin; Linna Hu; Meng Wang
Author: Zhou, Shaoen; Lu, Xuan
Series: Other endorsed
Institution: Beijing Institute of Fashion Technology
Page(s): 362-371
Abstract
Against the backdrop of sustained global economic development, social and environmental problems caused by the traditional growth model have become increasingly prominent, posing a threat to human survival. In order to promote harmonious coexistence between man and nature and enhance global well-being, the concept of sustainable development has emerged. In 2015, the UN proposed 17 Sustainable Development Goals (SDGs) and adopted a comprehensive strategy to address social, economic and environmental challenges under the framework of environment, society and governance (ESG). As a key area of environmental impact, the fashion industry has attracted widespread attention. Therefore, the design community has begun to incorporate sustainable concepts and explore ways to combine with SDGs. From the perspective of the whole industry chain, this paper focuses on the sportswear, apparel and equipment industry and constructs a "Three Fits" (SMA) sustainable fashion design model, aiming to promote the green transformation of the fashion industry and contribute to the Circular Economy. In the process of implementing the "Three Fits" (SMA) model, this paper analyzes the intersection and dynamics of the three dimensions of environmental, market suitability and social applicability, and verifies the scalability of the model through actual cases in the product design and development stage. This paper reveals the existing challenges of this model as well, as defining industry boundaries, quantitative assessment of carbon emissions, and emphasizes a well-thought-out design strategy which is essential to the whole life cycle of the design product.
Keywords: Whole industry chain, Sustainable fashion, Sportswear, apparel and equipment, “Three Fits” (SMA) sustainable fashion design model