RETROSPECTIVE AND PROSPECTIVE OF THE STUDY OF DESIGN CREATIVITY: 80 YEARS INTO THE PAST AND THE FUTURE

Proceedings of the Sixth International Conference on Design Creativity (ICDC 2020)

Year: 2020
Editor: Boujut, Jean-François ; Cascini, Gaetano ; Ahmed-Kristensen, Saeema ; Georgiev, Georgi V. ; Iivari, Netta
Author: Sosa, Ricardo (1,2)
Series: ICDC
Institution: 1: Art, Design & Architecture, Monash University Melbourne, Australia; Design and Creative Technologies, AUT, Auckland, New Zealand;
Page(s): 001-010
DOI number: https://doi.org/10.35199/ICDC.2020.01

Abstract

Design creativity is a special type of imaginative capacity that plays an important, albeit still little understood, role in design activity. This paper returns to the primary sources to inform a critical review of the early studies of creative reasoning that have heavily influenced what we know and how we know it. It does this to inductively and reflectively formulate a prospective for the future study of design creativity that emphasizes a designerly outlook, facilitation skills, associative reasoning, the unearthing of assumptions, methodological awareness, types and stages of design ideas, design briefs, and purpose of ideation. A rethinking of the premises underlying the study of creative ideation has the potential to transform how we study, teach, and support the creative aspects of design practice in the twenty-first century and beyond.  

Keywords: brainstorming,  nominal groups,  Ideation,  research methods, design practice  

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