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In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.

Design for the passengers? sustainable behaviour in a scenario of the in-flight catering service

You, Fangzhou; Bhamra, Tracy; Lilley, Debra

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Type:
Papers
DS 94: Proceedings of the Design Society: 22nd International Conference on Engineering Design (ICED19)
Year:
2019
Editor:
Wartzack, Sandro; Schleich, Benjamin; Gon
Author:
You, Fangzhou; Bhamra, Tracy; Lilley, Debra
Series:
ICED
Institution:
Loughborough University
Section:
Responsible design
DOI number:
https://doi.org/10.1017/dsi.2019.330
ISSN:
2220-4342
Abstract:
This research aims to study the passenger?s sustainable attitudes, in-flight catering behaviour, and to develop a persuasive model for behaviour change. Current studies towards the in-flight catering waste are primarily focused on dealing the recyclable materials such as cupboard, newspaper and food packaging. In a survey of 624 respondents, the environmental attitude was a poor predictor of environmental behaviour. The survey data were used to develop the persuasive model based on Persuasive Technology. Four phases of the in-flight catering are based on data from the passenger survey. In-flight touchpoints performed with persuasive function is proposed to raise awareness of food waste classification onboard. This study illustrates how persuasive strategies can change the passenger?s food-wasting behaviour.
Keywords:
Sustainability, Human behaviour in design, Ecodesign, User centred design
22nd International Conference on Engineering Design (ICED19)
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