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Design Science Journal
Papers

The Impact of Activities during Fuzzy Front End on NPD Project Success: A Comparative Study between Korean and Japanese Manufacturers

The Impact of Activities during Fuzzy Front End on NPD Project Success: A Comparative Study between Korean and Japanese Manufacturers

Year: 2014

Section: Design Methods

Editor: Edwin Koh, Victor Shim, Tan Woei Wan, Ian Gibson, Andi S. Putra

Author: Ruslan Mammetseyidov [1], Akio Nagahira [2]

Institution: Tohoku University, Japan

Section: Design Methods

Pages: 077-083

DOI: 10.3850/978-981-09-1348-9_031

ISBN: 978-981-09-1348-9

Abstract

This study shows that the impact of fuzzy front end (FFE) phase during innovation process on new product development (NPD) project success in two East Asian countries, Korea and Japan, was explored via employing comparative study. The comparison periods which refer to the late 1980s for Japanese manufacturing firms and the late 2000s for Korean manufacturing firms are considered to be very successful era for both countries. The results suggest Japanese firms tended to keep initial plans during development process, while the Korean firms were more flexible in project execution phase allowing dramatic changes to the initial plans.

Keywords: Design Methods

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International Conference on Advanced Design Research and Education 2014 (ICADRE14)he International Conference on Advanced Design Research and Education (ICADRE) aims to promote the understanding, use, and education of engineering design in Singapore and the Asia Pacific region. The objectives of this conference are to advance research in design, to share practices of design education, and to discuss how the output of design research can be adopted into design education. We invite high-quality submissions covering original and previously unpublished work for this conference....

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