OPTIMIZING THE PROCESS OF PRODUCT DEVELOPMENT BY COLLABORATING & THINKING VISUALLY- CO-CREATION WITHIN HOWDEN

DS 84: Proceedings of the DESIGN 2016 14th International Design Conference

Year: 2016
Editor: Marjanovic Dorian, Storga Mario, Pavkovic Neven, Bojcetic Nenad, Skec Stanko
Author: Grant, D. A.; Russell, G.; Wagner, B.; Fain, N.
Series: DESIGN
Section: DESIGN INFORMATION AND KNOWLEDGE
Page(s): 2017-2026

Abstract

The paper explores the process of creating a bespoke New Product Development Procedure for the heavy engineering firm Howden through a collaborative Knowledge Transfer Partnership with the University of Strathclyde. The act of transferring knowledge was done by using a visual methodology and the paper explores the reasoning behind why using this methodology was so successful.

Keywords: knowledge transfer partnerships, new product development, visual thinking, collaboration, co-creation

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