A RESEARCH BASED ON SIGNAGE DESIGNEXPERIMENT TO TEST USERS’ ENGAGEMENT

DS82: Proceedings of the 17th International Conference on Engineering and Product Design Education (E&PDE15), Great Expectations: Design Teaching, Research & Enterprise, Loughborough, UK, 03-04.09.2015

Year: 2015
Editor: Guy Bingham, Darren Southee, John McCardle, Ahmed Kovacevic, Erik Bohemia, Brian Parkinson
Author: Wu, Duan; Xu, Ran
Series: E&PDE
Institution: College of Design and Innovation, Tongji University, Shanghai, China
Section: Creativity
Page(s): 637-642
ISBN: 978-1-904670-62-9

Abstract

This research was based on the signage system design experiment in College of Design & Innovation
(D&I), Tongji University. The new building of D&I undertaking a multi-functional complex for
students and staffs was built and put into use in 2014, which appearing to be fertile for promoting
communication, collective activities, fostering design thinking and triggering interaction between
users and the environment. As part of the design for the new building, our team designed the signage
system, looking at how to encourage users’ interaction and engagement in the co design process. With
the theoretical research, we choose the following methods to testify the users’ interactive behaviour
and feedback: VERBAL COMMUNICATION, ENVIRONMANTAL VISUAL STIMULUS and
PEER EDUCATION.
This paper examines how those methods could improve in the users’ engagement within the scope of a
three-month prototype research. After the prototype and research process, relevant and informative
statistics have been collected and analyzed.
The findings so far have led us to conclude that properly and purposed stimulus and the sequence of
stimulus phases can lead to a more dynamic, effective, and innovative user engagement in co-design
process. Further more, the methods can make big difference according to difference users. Appropriate
methods for specific users could lead to effective results.

Keywords: User’s engagement, interaction, participatory design

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