Remodel the public service based on behavioral maps and service design in case of Taipei MRT exit

DS 75-4: Proceedings of the 19th International Conference on Engineering Design (ICED13), Design for Harmonies, Vol.4: Product, Service and Systems Design , Seoul, Korea, 19-22.08.2013

Year: 2013
Editor: Udo Lindemann, Srinivasan V, Yong Se Kim, Sang Won Lee, John Clarkson, Gaetano Cascini
Author: Wang, Sheng-Ming; Molina, Rhecel; Anizar, Meutia; Wilczek, Wojciech
Series: ICED
Institution: 1: Graduate Institute of Interactive Media Design, National Taipei University of Technology, Taiwan; 2: International Graduate Program in Creative and Sustainable Architecture Studies, National Taipei University of Technology, Taiwan
Page(s): 099-108
ISBN: 978-1-904670-47-6
ISSN: 2220-4334

Abstract

The main purpose of this study is to remodel the public service based on behavioral maps and service design in public space. Modeling human spatial behavior in public space is an area of great interest to public service provider and users. Adequate observations will reveal significant information about users’ spatial preferences, which are essential considerations in public service designer. This study used behavioral maps and service design in public space with considering the five human factors that include physical, cognitive, social, cultural, and emotional. Researchers recorded the map of users’ activity diversity, map of users’ experience and emotional, and map of key issues and users’ type for analyzed and proposed new service prototype. Experiments are then designed and implemented for evaluating the proposed smart bench and green trellis service prototype in the case study area. The results of this study show that the integration of behavioral maps and service design in public space allow researchers to investigate and deeper understanding the users’ emotion, experiences and preferences. So that to increase the design of public service in public space.

Keywords: Service design, behavioral maps, public service, user experience, public space

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