Knowledge Base Repository

In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.

The Design Management Education in Brazil: a Qualitative Analysis of Six Undergraduate Courses

Dziobczenski, Paulo Roberto Nicoletti; Bernardes, Maurício Moreira e Silva


Type:
Year:
2011
Editor:
Kovacevic, Ahmed, Ion, William, McMahon, Chris, Buck, Lyndon and Hogarth, Peter
Author:
Series:
E&PDE
Section:
Design Education and Business 2
Page(s):
41-46
Abstract:
The insertion of design management has increasingly become a discipline that helps companies to remain competitive in their markets, through the increase in quality, launching and improvement of products and services with added value and the creation of competitive strategies. Design and management have become areas that unify their efforts for the achievement of strategic and organizational goals. Design management is still a subject of little familiarity to Brazililan business people, but the designers themselves are also still learning this concept. This article is intended to analyze how disciplines associated with design management are approached in six undergraduate design courses in Brazil. The curricula and the syllabuses have been analyzed in order to perform a comparative study mong the disciplines that approach management concepts and other areas of design.
Keywords:

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