INTRODUCTION OF THE INTEGRATED PRODUCT POLICY IN SMALL AND MEDIUM-SIZED ENTERPRISES
In the last years a new environment strategy was developed by the European commission, which is called „Integrated Product Policy“ or IPP. Within this political process the Bavarian government started to support IPP pilot projects in order to facilitate and speed up the conversion of the theoretical IPP concept into practical applications. One of the special focuses was on SME. They have a limited availability of resources for environmental issues as well as a lack of know-how compared to larger enterprises. They need a more pragmatic methodology. This research project has investigated applicable methodologies to support the sustainable development in SME and shows the achieved results within the projects of the industrial partners.