CROSSING THE CHASM: DEVELOPING AND UNDERSTANDING SUPPORT TOOLS TO BRIDGE THE RESEARCH DESIGN DIVIDE WITHIN A LEADING PRODUCT DESIGN COMPANY
Editor: Marjanovic D.
Author: Mival O.
Page(s): 61 - 68
This paper proposes a series of principles to be considered when developing creative support systems within a product design company, specifically aimed at bridging the research design divide. The need for such systems and the principles required to aid successful implementation emerged from a three year longitudinal study of a leading design company in practice. The study consisted of a series of ethnographic investigations over the time period, focussing on various aspects of the design practice, as well as the more mundane, practical and administrative elements of running a successful company.