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Design Science Journal
Papers

CONNECTING GLOBAL PRODUCT DEVELOPMENT WITH CORPORATE STRATEGY

CONNECTING GLOBAL PRODUCT DEVELOPMENT WITH CORPORATE STRATEGY

Year: 2012

Section: Design support tools

Editor: Marjanovic Dorian, Storga Mario, Pavkovic Neven, Bojcetic Nenad

Author: Hansen Z. N. L., Ahmed-Kristensen S.

Section: Design support tools

Pages: 465-474

Abstract

This paper investigates the complications with global product development and how these can be addressed, with special focus on the role of corporate strategy.
The research is based upon case studies of six companies involving 35 interviews.
The results

Keywords: product development, design, knowledge, offshoring, outsourcing, strategy

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ds endorsed conferenceDESIGN 2012 - 12th International Design Conference

DESIGN 2012 - 12th International Design ConferenceThe goal of DESIGN Conference is to bring together researchers and practitioners who have worked on or thought about engineering and industrial design from a variety of perspectives, disciplines, and fields: engineering, aesthetics, ergonomics, psychology, sociology and the like. Participants of DESIGN conferences contributed to the understanding of design building relationships across multidisciplinary design domains including engineering and product development, innovation, management, complexity,...

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Design Science Journal