EXPLORING STRATEGIES IN CHANGE MANAGEMENT – CURRENT STATUS AND ACTIVITY BENCHMARK
Year: 2006
Section: DEVELOPMENT OF PRODUCTS AND SERVICES
Editor: Marjanovic, D.
Author: Deubzer F., Kreimeyer M., Lindemann U.
Section: DEVELOPMENT OF PRODUCTS AND SERVICES
Pages: 815-822
Abstract
Product changes result in time and cost consuming processes for the industry; therefore, most companies established a more or less resource-intensive change management. Against this background, a survey was conducted among manufacturers of the branches automotive and electrical equipment, highlighting the current status of change management, the selected strategies and planned activities. The paper gives a brief presentation of the results and the basic concept of a correlation analysis of change management strategies and effects. A framework as outcome allows companies the self-assessment on basis of the statistical distribution and identifies strategies being most promising when intending to improve a company’s change management.
Keywords: change management, management strategies, change management benchmark, revision, update
DESIGN 2006 Conference is founded on the continuous development of organization and evaluation procedure that resulted in a capacity to deliver procedures and conditions of communicative competence. The conference in Dubrovnik will be the 9th International Design Conference, including the following topics: * theory and research methods in design * methods and tools in design practice * design projects and processes * development of products and services * competencies & communications *...


