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In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.

The impact of semantic feedback on functional connectivity during design ideation: a preliminary study

Wang, Mengru (1); Gero, John S. (2); Soomro, Sohail Ahmed (1); Georgiev, Georgi V. (3,1)

Type:
Papers
DS 145: Proceedings of the DESIGN2026 19th International Design Conference
Year:
2026
Editor:
Štorga, M.; Škec, S.; Martinec, T.; Marjanović, D.; Pavković, N.
Author:
Wang, Mengru (1); Gero, John S. (2); Soomro, Sohail Ahmed (1); Georgiev, Georgi V. (3,1)
Series:
DESIGN
Institution:
1: Center for Applied Computing, University of Oulu, Finland; 2: Drexel University, United States of America; 3: Japan Advanced Institute of Science and Technology, Japan
Page(s):
3185-3192
DOI number:
10.1017/pds.2026.10676
ISSN:
2732-527X (Online)
Abstract:
This study aims to examine the influence of semantic feedback on the functional connectivity of students' brains in design education. We evaluated functional connectivity using EEG. After the instructor provided feedback, we observed a significant reduction in students’ alpha-band activity across 16 channel pairs. It suggests that, after receiving feedback, participants relied more on localized neural circuits rather than on broad, diffuse connections. Semantic feedback potentially facilitates participation in more efficient cognitive processes, thereby assisting design ideation.
Keywords:
design cognition, design education, electroencephalography (EEG), semantic feedback, functional connectivity
DESIGN2026 - The 19th International Design Conference
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