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Knowledge Base Repository

In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.

Investigating consumer behaviour and incentives for slow-the-loop R-strategies in the bicycle industry

Pinno, Sarah (1,2); Petzke, Lisa (1); Strauch, Angelina (1); Koldewey, Christian (1,3); Dumitrescu, Roman (1,3); Fahr, René (1,2)

Type:
Papers
DS 145: Proceedings of the DESIGN2026 19th International Design Conference
Year:
2026
Editor:
Štorga, M.; Škec, S.; Martinec, T.; Marjanović, D.; Pavković, N.
Author:
Pinno, Sarah (1,2); Petzke, Lisa (1); Strauch, Angelina (1); Koldewey, Christian (1,3); Dumitrescu, Roman (1,3); Fahr, René (1,2)
Series:
DESIGN
Institution:
1: Paderborn University, Germany; 2: Heinz Nixdorf Institute, Germany; 3: Fraunhofer IEM, Germany
Page(s):
1071-1080
DOI number:
10.1017/pds.2026.10465
ISSN:
2732-527X (Online)
Abstract:
As concerns about climate change and biodiversity loss intensify, circular economy strategies are crucial for decoupling economic growth from resource depletion. Yet, the consumer behavioural dimension including returning, repairing, and accepting refurbished products remains underexplored, in particular in the bicycle industry. By conducting a survey of bicycle users, this study finds a strong willingness to engage in these slow-the-loop practices, driven by cost savings, convenience, and trust, but hindered by knowledge gaps and quality concerns, implying recommendations for manufacturers.
Keywords:
circular economy, human behaviour, consumer willingness, consumer engagement, multi-/cross-/trans-disciplinary approaches
DESIGN2026 - The 19th International Design Conference
Conferences

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