Knowledge Base Repository

In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.

Attributes in context: a qualitative study of user understanding and misinterpretations in product design

Berni, Aurora; Borgianni, Yuri


Type:
Year:
2026
Editor:
Štorga, M.; Škec, S.; Martinec, T.; Marjanović, D.; Pavković, N.
Author:
Series:
DESIGN
Institution:
Free University of Bozen-Bolzano, Italy
Page(s):
957-967
DOI number:
ISSN:
2732-527X (Online)
Abstract:
This study investigates how product attributes shape user interpretation of unfamiliar products in terms of functions and context of use. This was made possible through an experiment involving 71 participants who were administered three unfamiliar end-use products without any additional cue. Findings reveal that visual cues, material semantics, and contextual imagination shape understanding, with misinterpretations often arising from analogical reasoning and partial cue activation. Designers should harmonize cues and leverage material symbolism to guide user perception and acceptance.
Keywords:

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