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DESIGN 2022
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Knowledge Base Repository
In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.
How Do Semantic Clues Affect People's Perceptions of Products with Multiple Meanings
Yulan Zhong, Ryuta Takawaki, Etsuko T. Harada
Type:
Year:
2022
Editor:
Mario Štorga, Stanko Škec, Tomislav Martinec, Dorian Marjanović
Author:
Series:
DESIGN
Institution:
University of Tsukuba, Japan
Section:
Industrial Design
Page(s):
2253-2262
DOI number:
ISSN:
2732-527X (Online)
Abstract:
A psychological experiment was conducted to explore the relationship between design features of physical controllers and perceived multiple meanings or possible operations by users. In particular, we focused on affordances and informatives, two semantic clues derived from product semantics, to find out how these clues affect users’ perceptions. The results indicated that both desired shapes, text, and icon could encourage and discourage the perception of specific operations. Those empirical data could be useful for product designers in communicating effectively with users through their products.
Keywords:
