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In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.

SETTING THE SCENE: A NEW PROPOSAL FOR VISUALIZING AND ESTABLISHING 3-DIMENSIONAL PERSONAS AS A MANAGEMENT TOOL

Koscher, Andrea; Dittenberger, Sandra

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Type:
Papers
DS 92: Proceedings of the DESIGN 2018 15th International Design Conference
Year:
2018
Editor:
Marjanović D., Štorga M., Škec S., Bojčetić N., Pavković N.
Author:
Koscher, Andrea; Dittenberger, Sandra
Series:
DESIGN
Section:
INDUSTRIAL DESIGN
Page(s):
2263-2274
DOI number:
https://doi.org/10.21278/idc.2018.0184
Abstract:
Experiences drawn from former projects indicate a gap concerning the creation and the perpetual use of Personas throughout a project development process. This gap builds the focus of this paper. In order to develop a new approach to create a possibility for all team members to actively get involved in the Persona creation and further evolvement over the project duration, this paper offers a new option for using Personas dynamically for communication and visualization of product development stages.
Keywords:
user centred design, personas, product development, project management, visualisation
DESIGN 2018 - 15th International Design Conference
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