Knowledge Base Repository

In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.

SHAPING PRODUCTS: DIFFERENCES BETWEEN EXPERT AND NOVICE INDUSTRIAL DESIGNERS

Jagtap, Santosh


Type:
Year:
2018
Editor:
Marjanović D., Štorga M., Škec S., Bojčetić N., Pavković N.
Author:
Series:
DESIGN
Section:
INDUSTRIAL DESIGN
Page(s):
2229-2240
DOI number:
Abstract:
The process of shaping a product’s visual appearance is crucial in determining consumer response. However, extant research on the nature of expertise in this process is scarce. Specifically, there is absence of studies investigating differences between how expert and novice industrial designers use information in this process. This research, using think aloud method, compared informational behaviour of an expert and a novice industrial designer in shaping products. We report rich qualitative accounts of their informational behaviour, revealing a sharp contrast between them.
Keywords:

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