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Universal product developmen t-€“ A want- or wish-based development task

Ottosson, Stig


Type:
Year:
2013
Editor:
Udo Lindemann, Srinivasan V, Yong Se Kim, Sang Won Lee, John Clarkson, Gaetano Cascini
Author:
Series:
ICED
Institution:
Gjøvik University College, Sweden
Page(s):
079-088
ISBN:
978-1-904670-50-6
ISSN:
 2220-4334
Abstract:
To develop universal products that suit everybody is complex for which the guidelines and theories for need-based development are not designed. Instead development principles developed for New Product Development based on a want or a wish can be used when universal products are to be developed. Two successful universal product development projects that started with a wish and a want respectively are in the paper taken as examples on successful development of universal products by using Dynamic Product Development principles.
Keywords:

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