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Design Education: Empirical Investigations of Design Theory in Practice in Specific Context

Design Education: Empirical Investigations of Design Theory in Practice in Specific Context

Year: 2012

Section: Ideas to Market in Design Education

Editor: Lyndon Buck, Geert Frateur, William Ion, Chris McMahon, Chris Baelus, Guido De Grande, Stijn Verwulgen

Author: Dipanka Boruah, Dr. Amarendra Kumar Das

Series: E&PDE

Institution: Indian Institute of Technology Guwahati, India

Section: Ideas to Market in Design Education

Pages: 781-786

ISBN: 978-1-904670-36-0

Abstract

The present extent and content of designers’ work has changed from those in the past. Green and Bonollo mention seven phases in the product development process. The global market becoming increasingly competitive; it has become necessary to integrate design into the concept-to-market process and encouraged designers to participate in decision-making for product planning and positioning. While one considers the underdeveloped or developing countries, above considerations need to be modified in the local context and cultural perspective. A new product begins as an idea or a concept and product developers are interested in lean product development to get products faster and at a lower cost to market. The constant change in markets and technology require companies to meet new challenges. Developing new products and improving existing products forms an important step in meeting this challenge. However, this set of knowledge base may not be able to satisfy contextual situation and design students from underdeveloped and developing countries have to understand the stark context of the use of their product. In these places, even people without formal education solve variety of problems through innovation. A designer can learn a lot from this and needs to contribute by integrating design to make these innovations a marketable product. Understanding of various needs of the user and market forces constitute integral knowledge for the design students for initiating new product development based on innovation. The paper discusses research work to evolve a method to assist in bringing these innovations to global customers through design.

Keywords: Design education, design practice, grass root innovation

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ds conferenceE&PDE 2012: 14th International Conference on Engineering and Product Design Education

E&PDE 2012: 14th International Conference on Engineering and Product Design EducationThe 14th International Conference on Engineering and Product Design Education (E&PDE2012) will take place at the Department of Design Sciences, Product Development, Artesis University College Antwerp, 6-7 September 2012 with the theme "Design Education for Future Wellbeing". The conference is a unique opportunity for educators, practitioners, researchers and student in design-related areas to meet and exchange experiences in design education and future wellbeing. Artesis University College is...

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Special Interest Group (SIG)Design Education

Design EducationTo bring together academics, designers, training professionals and others throughout the world who have an interest in design education at the tertiary level....

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Keywords
Design 2010