Knowledge Base Repository

In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.

Beyond Cost: Product Complexity and the Global Product Development Location Advantage

Makumbe, Pedzi; Seering, Warren; Rebentisch, Eric


Type:
Year:
2009
Editor:
Norell Bergendahl, M.; Grimheden, M.; Leifer, L.; Skogstad, P.; Lindemann, U.
Author:
Series:
ICED
Section:
Design Organization and Management
Page(s):
25-36
Abstract:
Discussions of location advantages in global product development are largely based on self-reported surveys, and often agnostic to product characteristics. We build on this previous work by investigating location advantages and the influence of product complexity using negative binomial models. We find that the likelihood of developing products in a country increases as its market size, number of engineering graduates and national capability increases. However, it neither varies with labor cost nor market growth rate. We also find that complex products are more likely to be developed in countries with high national capability, and national capability is directly related to firm capability. These findings have implications for decision making in global product development.
Keywords:

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