Exposure Effects in Design Idea Generation: Unconscious Conformity or a Product of Sampling Probability?
Year: 2006
Editor: Magnús Þór Jónsson; Rúnar Unnþórsson
Author: Perttula, M.K.; Liikkanen, L.A.
Series: NordDESIGN
Section: Innovation and Product Development
Page(s): 42-55