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Papers

RECOGNIZING THE NEEDS FOR IMPROVING THE PORTFOLIO MANAGEMENT FOR NEW PRODUCTS IN THE INDUSTRY

RECOGNIZING THE NEEDS FOR IMPROVING THE PORTFOLIO MANAGEMENT FOR NEW PRODUCTS IN THE INDUSTRY

Year: 2004

Section: DESIGN RESEARCH AND TECHNOLOGY

Editor: Marjanovic D.

Author: Larsson F., Mortensen N.H., Andreasen M.M.

Section: DESIGN RESEARCH AND TECHNOLOGY

Pages: 337 - 342

Abstract

The lack of sound portfolio management for new products increases the probability that the company’s product portfolio will have a potential low business value. This research reveals that portfolio management for new products seems to be a problem in the Danish industry. Existing methods described in the literature do support many important dimensions. However, the linkages between the dimensions are frugal which makes it difficult to explicate and understand the linkage from technology to a business system. The authors assume that the existing approaches to portfolio management can be enriched by adding models that explicitly show leitmotif from technology to a business system. Aspects to further clarify are identified.

Keywords: portfolio management, innovation, idea management

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ds endorsed conferenceDESIGN 2004 - 8th International Design Conference

DESIGN 2004 - 8th International Design ConferenceDESIGN 2004 Conference is founded on the continuous development of organization and evaluation procedure that resulted in a capacity to deliver procedures and conditions of communicative competence. The conference in Dubrovnik will be the 8th International Design Conference, including the following topics: * Design research & Metodology * Supportive technologies * Industrial solutions * Design information systems & knowledge management * Multidisciplinary aspects of (& implications...

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Keywords
Design 2010