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AN OUTLINE OF AN INTERACTIVE DESIGN MODEL FOR SERVICE ENGINEERING OF FUNCTIONAL SALES OFFERS

AN OUTLINE OF AN INTERACTIVE DESIGN MODEL FOR SERVICE ENGINEERING OF FUNCTIONAL SALES OFFERS

Year: 2006

Section: DEVELOPMENT OF PRODUCTS AND SERVICES

Editor: Marjanovic, D.

Author: Lindahl M., Sundin E., Shimomura Y., Sakao T.

Section: DEVELOPMENT OF PRODUCTS AND SERVICES

Pages: 897-904

Abstract

The aim of this paper is to present an outline of an interactive design model that can be used for Service Engineering of functional sales concepts. This paper also aims to show how the previous service engineering research relates to this new model. A further aim is also to verify the overall outline of the interactive design model. The proposed model’s overall outline has been confirmed by and discussed with eight companies and further supported by the output from the literature review, and seems to be relevant for different types of functional sales offers. Therefore, the conclusion is that the proposed model gives a relevant image of important lifecycle activities for Service Engineering of functional sales offers.

Keywords: service engineering, functional sales, design methodology, product design, service design

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ds endorsed conferenceDESIGN 2006 - 9th International Design Conference

DESIGN 2006 - 9th International Design ConferenceDESIGN 2006 Conference is founded on the continuous development of organization and evaluation procedure that resulted in a capacity to deliver procedures and conditions of communicative competence. The conference in Dubrovnik will be the 9th International Design Conference, including the following topics: * theory and research methods in design * methods and tools in design practice * design projects and processes * development of products and services * competencies & communications *...

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