PROFILING DESIGNERS AS A BASIS FOR ASSESSING DESIGN PERFORMANCE
Year: 2004
Section: HUMAN BEHAVIOUR IN DESIGN WORKSHOP
Editor: Marjanovic D.
Author: Cowdroy R., Williams A.P.
Section: HUMAN BEHAVIOUR IN DESIGN WORKSHOP
Pages: 1461 - 1466
Abstract
To distinguish between designers who are successful as individual designers and designers who are successful members of design teams, with particular reference to multi-disciplinary design teams (MDDTs). The most significant anomalies are that high levels of success are generally not consistent with high levels of expertise, and (by corollary) that high levels of expertise are often detrimental to success, in both individual and team design situations. The success profiles concept challenges conventional design education paradigms and provides an alternative basis for reviewing and evaluating our curriculum and assessment protocols for all design disciplines.
Keywords: assessment, design, creativity, curriculum development
DESIGN 2004 Conference is founded on the continuous development of organization and evaluation procedure that resulted in a capacity to deliver procedures and conditions of communicative competence. The conference in Dubrovnik will be the 8th International Design Conference, including the following topics: * Design research & Metodology * Supportive technologies * Industrial solutions * Design information systems & knowledge management * Multidisciplinary aspects of (& implications...


