THE INFLUENCE OF CONSUMER RESEARCH ON PRODUCT AESTHETICS
Year: 2006
Section: MULTIDISCIPLINARY ASPECTS OF DESIGN
Editor: Marjanovic, D.
Author: Crilly N., Clarkson P.J.
Section: MULTIDISCIPLINARY ASPECTS OF DESIGN
Pages: 689-696
Abstract
Although consumer research activities are often described in relation to functionality and usability, the influence of consumer research on product aesthetics has received comparatively little attention. To address this issue, a qualitative study was undertaken exploring the influence of consumer research on the visual form of products. After describing the nature of the study, this paper outlines the process of consumer research as it applies to design. There then follows discussion of how consumer research directly influences product aesthetics and how it exerts further influence by shaping the politics of designer-client relationships. Finally, there is discussion of the barriers that prevent or limit the application of consumer research and the challenges that are encountered in applying its findings to the aesthetic aspects of design.
Keywords: industrial design, product aesthetics, consumer research
DESIGN 2006 - 9th International Design Conference
DESIGN 2006 Conference is founded on the continuous development of organization and evaluation procedure that resulted in a capacity to deliver procedures and conditions of communicative competence. The conference in Dubrovnik will be the 9th International Design Conference, including the following topics: * theory and research methods in design * methods and tools in design practice * design projects and processes * development of products and services * competencies & communications *...
